About Us
WHAT WE DO
We don’t do car audio. We don’t do marine audio. We don’t do powersports audio. We don’t do backup cameras or remote starters. We do audio for Harley Davidson™, the best audio for the best motorcycle, period.
WHAT WE KNOW
- Partner with like-minded professionals who share a passion for engineering, manufacturing, installing and enjoying great motorcycle audio.
- Dedicate the time needed (and man power) to develop the right product for the end user, done in the right way with an eye on quality and performance.
- Consider the physics of what motorcycle audio product is designed and make it work.
- Tool and manufacture our own product using high quality parts and innovative designs, not outsource or pick off-the-shelf products in which you have no control of the process.
- Possess the technical knowledge to help the dealer or consumer get the most out of their Cicada-branded audio system.
- If it can’t be done well, don’t do it or wait until the technology improves so it can be done well.
WHAT CAN'T BE ARGUED
Larry Frederick has done it all, and he’s done it right. His vision helped the start of some of the most iconic and influential 12 volt audio companies in the world. The original Audio Mobile, Proton car audio, the original Coustic and the original Phoenix Gold. Larry also designed all Diamond Audio and Cerwin Vega Mobile products from 2011-2019. In fact, Larry has designed thousands of mobile audio products, won five (5) CES Design & Engineering Awards and holds two (2) US design patents. He’s traveled to over 28 countries, training literally tens of thousands of retailers and 12 volt Installers.
Larry founded Cicada Audio in 2019, is now exclusively designing and building the best motorcycle audio in the category.